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Kindle Price Down To $189. Amazon Vs. B&N War Begins.
By Best-eReaders, June 21, 2010
Well, Amazon are quick to respond. Even we didn’t think it will happen so fast but only few hours after B&N released their Nook Wi Fi and cut the Nook 3G price to $199.99, Amazon slashed their Kindle 2 price to $189, $10 lower than B&N 3G version of the Nook. The new price represent a near 30% discount on the Kindle and is opening the doors to a brand new war between Amazon and B&N. Price war that is…
Here’s what Amazon’s press release says:
SEATTLE—June 21, 2010—Amazon.com, Inc. (NASDAQ: AMZN) today announced that Amazon Kindle, the best e-reader on the market is now only $189, down from $259. Kindle is the 3G wireless portable reader that allows you to think of a book and be reading in 60 seconds, from wherever you happen to be. Easy to read even in bright sunlight, the 10.2 ounce Kindle is light enough for one-handed reading. Even though it’s a 3G wireless device, Kindle has no monthly fees or annual contracts. The Kindle Store includes over 600,000 books and the largest selection of the most popular books people want to read, including 109 of 112 New York Times Bestsellers and New Releases from $9.99. In addition, over 1.8 million free, out-of-copyright, pre-1923 books are available to read on Kindle. Since its release, Kindle has been the #1 bestselling product across the millions of items sold on Amazon. Kindle is in stock and available for immediate shipment at the new lower price of $189.
[Source: Techcruch]
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